In the days before the Tokyo 2020 opening ceremony, people were treated to the sight of a giant head floating over the city. Entitled Masayume, this oversized balloon installation by Japanese artist collective Me, was part of the Tokyo Tokyo Festival], as an arts response to the Olympic Games.
Art has long accompanied the arrival of the Olympics in a city. Budgets might vary, but as the largest mega-event out there, local organisations and the Olympic Organising Committee both seek to capitalise on the attention the Games garner by generating extracurricular cultural moments that echo the athletic accomplishments in the stadiums.
In this article, Beatriz García discusses the history of iconic Olympic art interventions and debates the latest experience in Tokyo.
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